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Case Study: The Raveonettes and Their Surprise Release “Pe’ahi”

GOALS For The Raveonettes’ 7th studio album, Pe’ahi, the indie duo opted for a less traditional marketing route: the surprise release. This new project came almost two years after the band’s last...

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Case Study: Torche Battles Bots with “Restarter”

GOALS We were thrilled to hear last year that Torche was prepping for another studio album release, their 4th to be exact. Even in the very early stages, we knew that Restarter, the Florida band’s...

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Case Study: Nightwish “Endless Forms Most Beautiful”

GOALS Finnish-based Nightwish, the country’s top-selling band globally, composes some of the world’s best and most loved Symphonic Metal. When they announced they’d be releasing their 8th studio album,...

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Case Study: The Bright Light Social Hour “Space Is Still The Place”

GOALS When we met Austin-based Psych Rock band The Bright Light Social Hour (TBLSH), they had already piqued the interest of many in and around Texas following their self-titled, self-released debut...

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Case Study: Oddisee Fights “The Good Fight”

GOALS D.C.-based Hip-Hop artist Oddisee decided 2015 was a good year for an album, his sophomore project The Good Fight to be specific. For the US-based digital and physical marketing campaign...

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Case Study: Myrkur “M”

GOALS Myrkur is the Black Metal project from Danish artist Amalie Bruun. In the past, Bruun released music under a handful of pseudonyms and Myrkur was the least well-known of all of her artistic...

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Case Study: Sharon Jones & The Dap-Kings “It’s A Holiday Soul Party”

GOALS Sharon Jones & The Dap-Kings have done a lot of things: they’ve released six records, received a Grammy nom for 2014’s Give The People What They Want, performed on countless TV shows and...

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Case Study: Nothing “Tired of Tomorrow”

GOALS Nothing is an alternative rock band from Philadelphia, PA with hardcore punk roots and shoegaze tendencies. The band has a strong base of passionate fans, giving us the opportunity to focus on...

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Case Study: Sabaton “The Last Stand”

GOALS If you take a look at the picture above, you’ll notice a few things about Sabaton [Nuclear Blast]. First, these dudes are obviously a metal band. Second, you can deduce from this image that...

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Case Study: Jacob Collier “In My Room”

GOALS The term “prodigy” is thrown around pretty often these days when speaking about young talent. However, when Quincy Jones calls you one of his “favourite young artists on the planet,” you have the...

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